What is Social Cloud?
Social Cloud is in short where Social Media and Cloud Computing technologies create changes in how individuals behave and work and orient towards challenges. Where Social Media software is a Communication model and Cloud Computing is a Delivery model working with the combined challenges a Social Cloud provides the possible answers.
What does Cloud Computing provide to Social Cloud?
Cloud Computing provides flexible access to sophisticated IT-resources not necessarily controlled by the IT-department. With Cloud Computing it is possible for other business units (Marketing and communication) to work with their challenges without getting approval from the IT-unit, as it is possible quickly to ramp up alternatives which does not cost a lot and most important does not acquire investments in further HW, SW and services. As a Cloud Computing user you just use the IT-packages which is provided in the Cloud by Capacity providing companies. What happens is that the power of controlling the technology and in many cases the communication will be reduced by tearing down the barriers for other departments to experiment with business challenges with minimal cost and risk and possible payoff using the cloud.
What is the role of Social Media Software in the Social Cloud?
Social Media Software provides connectivity and scalability to departments/and individuals who want to engage in collaborative problem solving and communication. What is happening is that we tear down the barriers of how communication has gone from One-to-many over to Many-to-many, and social media software fosters a connecting disposition among employees. Enterprises can reap a significant payoff from facilitating the efforts of motivated employees to connect, and doing so requires little investment of time and resources. By liberate the communication from the internal control you set yourself at risk as an enterprise. You expose your company with potential governance and security risk posed by Social Media software. Weighing the benefits against the risk it becomes clear that the benefits in increased passion among employees and herby the possible performance improvement creates more value than just looking at the security risk which the technology can bring.
Where is the value creation for the enterprise with Social Cloud?
The two technologies has their individual potential but the real value for the enterprise company lies in their combined strength and power to ignite and unleash the human potential in the company. Ultimately the convergence of social media software and cloud computing may support a more productive orientation to the constant disruption and unexpected change of the business environment.[1] In short using the technologies from both social media software and cloud computing benefits your enterprise company with more engaged and productive employees who will secure a greater content of what the enterprise stands for in a more cost efficient delivery model. This is Social Cloud.
Social Cloud is a subject of great interest as it combines Social media and cloud computing two of the real hot subjects. I think we need more information on the subject as we have to learn how deal with social cloud years ahead.
SvarSlet